Discern the Message: Advertising

Examinez quelques publicités et cochez l’accroche émotionnelle spécifique que vous rencontrez:

Popularité

Correct Incorrect Correct answer

Compétition

Correct Incorrect Correct answer

Sympathie

Correct Incorrect Correct answer

Reconnaissance

Correct Incorrect Correct answer

Romance

Correct Incorrect Correct answer

Peur/Crainte

Correct Incorrect Correct answer

Humour

Correct Incorrect Correct answer

Sécurité

Correct Incorrect Correct answer

Fierté

Correct Incorrect Correct answer

Séduction

Correct Incorrect Correct answer

Envie

Correct Incorrect Correct answer

Valeur

Correct Incorrect Correct answer

Quelles publicités, pensez-vous, ont réussies à attirer votre attention?

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Pourquoi?

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Discerner le Message: Publicité